Privacy Policy

Last updated: October 11, 2025

Colleins B.V. ("we," "us," "Colleins") is committed to protecting your privacy and the security of your personal data. In this privacy statement, we explain what information we collect, why we do so, and what rights you have.

1. Who are we?

Colleins, Inc.

34 Zoutmanstraat

The Hague

Netherlands

Chamber of Commerce number: 97605611

Contact person: J. Wijers (Co-founder)

Email: support@colleins.com

We are the data controller responsible for the processing of your personal data as described in this privacy statement.

2. What personal data do we collect?

We collect only the personal data necessary to provide our services. This includes:

2.1 Information you provide to us

●Account information: name, email address, phone number

●Address information: billing and shipping addresses

●Payment details: payment information (processed through our payment providers)

●Order details: order history, product preferences

●Communication: correspondence via email or other channels

●Newsletter: Email address provided when subscribing to our newsletter

2.2 Information Collected Automatically

●Website usage: IP address, browser type, device information, pages visited, click behavior

●Cookies and tracking: see Section 4 for more information

2.3 Reviews

If you leave a review on Trustpilot, your personal information will be processed in accordance with Trustpilot’s privacy policy.

3. What do we use your information for?

We process your personal data for the following purposes:

3.1 Performance of the Agreement

●Processing and shipping your order

●Customer service and communication regarding your order

●Payment processing

●Handling of returns and complaints

Legal basis: performance of the contract (GDPR Art. 6(1)(b))

3.2 Legal Obligations

●Retaining tax records (invoices, receipts)

●Comply with accounting requirements

Legal basis: legal obligation (GDPR Article 6(1)(c))

3.3 Marketing and communication (with your consent)

●Sending newsletters and special offers via email

●Sending marketing text messages

●Personalizing content and offers

●Conducting marketing campaigns

Legal basis: consent (GDPR Art. 6(1)(a)). You may withdraw your consent at any time.

3.4 Website Optimization and Analysis

●Analyzing website traffic and user behavior

●Improving our website and services

●A/B testing and user research

Legal basis: legitimate interest (GDPR Art. 6(1)(f)) – optimizing our services

3.5 Online Ads

●Displaying relevant ads on social media (Meta, TikTok)

●Retargeting website visitors

●Measuring ad effectiveness

Legal basis: consent via cookie banner (GDPR Art. 6(1)(a))

4. Cookies and Tracking Technologies

Our website uses cookies and similar technologies. On your first visit, we will ask for your consent via a cookie banner.

4.1 Functional cookies (always active)

Essential for the website to function, such as shopping cart and login information.

4.2 Analytical cookies

●Google Analytics: for analyzing website traffic

●Hotjar: for heatmaps and user behavior

4.3 Marketing cookies

●Facebook Pixel (Meta): for displaying and optimizing Facebook/Instagram ads

●TikTok Pixel: for displaying and optimizing TikTok ads

You can adjust your cookie preferences at any time via the cookie settings on our website. Refusing certain cookies may affect the functionality of the website.

Cookie retention period: up to 2 years

5. Who do we share your information with?

We never sell your information to third parties. We only share your information with the following parties for specific purposes:

5.1 Data processors

●Shopify: our e-commerce platform for hosting the online store

●Shopify Payments / Mollie: payment processors for secure payments

●Fulfillment center: for shipping your orders

●Klaviyo: for email marketing and newsletters

●SMS marketing provider: for sending SMS messages (if applicable)

●Trustpilot: for collecting and displaying customer reviews

5.2 Analytical and marketing tools

●Google Analytics: website analytics

●Hotjar: user behavior and experience

●Meta (Facebook): ads on Facebook and Instagram

●TikTok: Ads on TikTok

5.3 Legal obligation

In exceptional cases, we may share your information with authorities if required by law.

All data processors are contractually obligated to process your data in a secure and confidential manner in accordance with the GDPR.

6. International transfer of data

Some of our processing partners (such as Google, Meta, and TikTok) process data outside the European Economic Area (EEA). In such cases, we ensure that appropriate safeguards are in place, such as:

●EU Standard Contractual Clauses (SCCs)

●European Commission Adequacy Decision

●Other legal instruments in accordance with the GDPR

7. How long do we retain your data?

We do not retain your personal data for longer than is necessary for the purposes for which it was collected:

Data typeRetention period

Order and customer data: 7 years after the last purchase (tax retention requirement)

Newsletter (no purchase required) 2 years after last interaction, then deleted

Account information: Until a deletion request is made or 3 years after the last activity

Cookies and tracking: Up to 2 years

Communication/correspondence: Until completion + 1 year

Once these periods have expired, your data will be deleted or anonymized.

8. Security of Your Data

We take appropriate technical and organizational measures to protect your personal data against loss, misuse, and unauthorized access, including:

●SSL encryption for secure data transmission

●Secure servers and firewalls

●Access control and authorization

●Regular security updates

●Data processing agreements with all third parties

9. Your rights under the GDPR

You have the following rights regarding your personal data:

9.1 Right of access

You have the right to know what personal data of yours we process.

9.2 Right to rectification

You may request that we correct any inaccurate or incomplete information.

9.3 Right to erasure ("right to be forgotten")

You may request that we delete your data, unless we are legally required to retain it.

9.4 Right to restriction of processing

You may request that we temporarily restrict the processing of your data.

9.5 Right to data portability

You can request a copy of your data in a structured, commonly used format.

9.6 Right to object

You have the right to object to the processing of your data for marketing purposes.

9.7 Right to Withdraw Consent

You may withdraw your consent to receive newsletters, cookies, or other data processing at any time without providing a reason.

How do you exercise your rights?

Please send an email to support@colleins.com with your request. We will respond within 30 days. For your security, we may ask you to verify your identity.

10. Newsletter and Marketing

If you sign up for our newsletter, we will use your email address to keep you informed about:

●New products and special offers

●Tips and inspiration

●Exclusive discounts

You can unsubscribe at any time by clicking the unsubscribe link in each newsletter or by contacting us.

We will ask for your explicit consent separately for SMS marketing. You can unsubscribe at any time by texting "STOP" to the provided number.

11. Links to other websites

Our website may contain links to external websites (such as Trustpilot). We are not responsible for the privacy practices of these websites. We recommend that you read the privacy policies of these websites.

12. Changes to this Privacy Statement

We may update this privacy statement from time to time to reflect new developments or legal requirements. The most current version is always available on our website. Please check this page regularly for any changes.

13. Complaints and Questions

If you have any questions or concerns about how we handle your personal data, please contact us:

Email: support@colleins.com

Address: Colleins B.V., 34 Zoutmanstraat, The Hague

You also have the right to file a complaint with the Dutch Data Protection Authority if you believe that we are not processing your data correctly:

Dutch Data Protection Authority

P.O. Box 93374

2509 AJ The Hague

Phone: 088 1805 250

Website: autoriteitpersoonsgegevens.nl